Elizabeth Jackson Photography is an elevated wedding, elopement, portrait, and family photography business. Elizabeth sought my help to create a cohesive look across her platforms, aiming for a unified and elevated message that resonated with her ideal clients and photography style. By delving into her brand's core values, we developed a compelling narrative that likened her photography to the subtle beauty of handwritten notes and old postcards—each capturing authentic, sentimental moments. Our brand strategy emphasized preserving both the grand and intimate moments, from laughter to quiet glances of love, weaving them into a unique story. The result was a cohesive brand that felt as intimate and cherished as flipping through a stack of old letters, perfectly aligning with Elizabeth's vision and connecting deeply with her audience.